How To Set SMART Goals In The Workplace

kim • February 7, 2025

How to Set SMART Goals in the Workplace


Setting clear, actionable goals in the workplace is crucial for driving performance and achieving success. One effective way to do this is by using the SMART framework. SMART goals are:


  • Specific: Clearly define what needs to be accomplished. For example, instead of saying, "Increase sales," set a goal like, "Increase monthly sales by 10% by the end of the quarter."
  • Measurable: Attach metrics to your goal so you can track progress. This ensures you know when the goal is achieved.
  • Achievable: Set a goal that’s challenging but realistic, considering available resources and time.
  • Relevant: Align the goal with broader team or company objectives. It should contribute meaningfully to the organization's success.
  • Time-Bound: Assign a deadline to keep everyone focused and motivated.



For example, instead of saying, "Improve customer service," a SMART goal would be: "Reduce customer response time to under 24 hours within the next three months by implementing a new ticketing system."

Encourage employees to set their own SMART goals by offering guidance and feedback. This not only improves performance but also increases engagement and accountability.


Sources:

https://www.officernd.com/blog/examples-of-smart-goals-for-work/

https://www.oneadvanced.com/news-and-opinion/how-to-get-employees-to-write-smart-clear-objectives-to-improve-performance/


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